Michelle BowesAug 18, 20212 minHow COVID is creating business winners and losersBusiness clients are reacting to COVID lockdowns in different ways, based on flight, fight or freeze. But not all will emerge as winners.
Michelle BowesJun 15, 20213 minDoes your website need a lead magnet?The easiest first step on the sales journey is to convert your prospects into subscribers, but in order to get something, you need to give.
Michelle BowesMay 19, 20214 minIs it time to rethink your approach to content?Content marketing is no longer the new kid on the block. To avoid fading into the background, is it time to rethink your content approach?
Michelle BowesOct 20, 20202 minA cheat's guide to engaging a freelance writer Sometimes the thought of doing something can be more overwhelming than actually doing the task itself. So if you’ve thought about...