Michelle BowesFeb 8, 20214 min read8 ways to repurpose and amplify your blog articlesIf you’re paying a freelance writer to create blog articles for you, and you want to make sure you’re getting bang for your buck, read...
Michelle BowesOct 29, 20202 min read4 tricks writers use to write about anythingWhen I speak to people about what I do, they sometimes ask whether I’m an expert in all of the different topics I’ve written about over...
Michelle BowesOct 4, 20202 min read3 ways to create content when you're stuck in meetings all dayYou log onto your computer in the morning and check your calendar. Back-to-back meetings. The panic sets in as you think about all the...
Michelle BowesAug 26, 20203 min readDoes business blogging increase sales? I’m getting more and more enquiries from businesses wanting to engage me to create a regular business blog for them. But when I ask them...
Michelle BowesJul 31, 20202 min readWords matter. This is why.Back toward the beginning of my career as a journalist, I received an angry phone call from Harvey Norman boss and retail legend, Gerry...
Michelle BowesJul 14, 20202 min readDoes content marketing work?You may have heard that content is king. But do you know why content marketing works? Because it enables brands to tell their story, to...